All of the Above with James Brown
The James Brown Commentary
Netflix Houses
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Netflix Houses

Netflix Houses are coming next year

Yes, you heard me right. Netflix. plans to open its first two "Netflix Houses" in 2025.

These aren't theme parks, but they're not far off. Call them Lo-Fi Disney World. Here's what we know:

Locations: King of Prussia, Pennsylvania, right outside of Philly and Dallas, Texas

Size: Over 100,000 square feet each

Features: Shopping, dining, and interactive experiences based on popular Netflix shows

Imagine waltzing on a "Bridgerton" set or facing the "Squid Game" glass bridge challenge. That's the kind of immersive experience Netflix is promising.

Why is Netflix doing this?

It's not about creating a new revenue stream. Instead, these venues are designed as marketing tools to boost engagement with the core streaming service. 

This move follows Netflix's success with over 50 pop-up experiences in 25 cities

But will it work? Can Netflix translate screen magic into real-world experiences? And more importantly, will fans pay to visit? I have my doubts. I honestlyI can’t imagine it. But that’s just me. Maybe I’m the weirdo here.

What do you think? Would you visit a Netflix House? Share your thoughts in the comments.

On that note, I'm James Brown, and as always, be well.

Discussion about this podcast

All of the Above with James Brown
The James Brown Commentary
Musings on news, life, and television. A few minutes a day, five days a week. Proudly based in Rochester, New York. Brought to you by Modern Fire Studios.